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Extreme Ownership Explained For Business Leaders

Extreme Ownership Explained For Business Leaders

extreme ownership explained for business leaders

Extreme ownership is a book written by two highly decorated, retired SEAL team commanders, Jocko Willink and Leif Babin. In it, they talk about a leadership style where you take “extreme ownership” of everything. This leadership style is being used by one of the world’s most elite teams and has proven itself to be effective as the two now have a company that consults with business leaders on how to properly lead.

Taking Ownership Of Everything, The Good And The Bad

Taking ownership of mistakes is hard for everyone, our egos don’t want to be bruised by failure or blame. Getting over your ego allows you to say “this was my fault, let’s analyze this and do it properly.” The book talks about the human aspect of leadership, people aren’t flawless and they will make mistakes, SEAL team members are the exact same way, except unlike most people SEALs will look at what they did wrong, what options could have been done instead, and implement them. When you display this sort of behavior in front of your team, they’ll start to pick up on it.

Taking ownership of the good is definitely something you should do but in a modified way. Instead of taking the glory all for yourself, make sure to commend your team. To put it bluntly, distribute the credit among your team and watch the positive attitude spread. The effects of sharing success among a team greatly outweighs the small amount of achievement you may feel by taking all the credit for your success. This doesn’t mean you shouldn’t feel successful, you should own that success, but in a much more humble way.

Learn To Take Criticism

Being able to own criticism then analyze and learn from it is critical to growth as a leader. If you take criticism with a respectful mindset and tell yourself “this person knows more than me”, you will get more out of it. You’ll stop seeing it as an attack and instead be able to make adjustments in order to better yourself. Even if you come to the conclusion that the person wasn’t correct in their assessment, you can still use it as a springboard, think “what might have prompted them to say that?” 

Leading Your Team

Being responsible for a team is simple in theory but it doesn’t end up being that way in practice. Leading doesn’t mean giving out orders, the human element stops that from working. People want to have a back and forth, they want to work things out, and they want to come up with an idea of their own in order to solve a problem. If you led a team of robots that did anything you wanted, whenever you wanted, you could bark orders all day and find success, but until technology reaches that point, you have to learn to lead properly. You have to handle people with more tact, leading by example, and exhibiting qualities you want to instill in your team has a sort of trickle-down effect. Like owning your mistakes, when others see you doing it, they will follow suit.

The idea of owning the good and bad is a very basic concept, someone probably thought of it long ago, but why has it only become a topic of conversation in recent times? The answer is because an elite team of people got it to work with proven results. By incorporating these techniques into your leadership style, you’re going to see changes within your organization that will better it as a whole. 

Remote Staff And Real Estate – The Solution To Backlogged Paperwork

Remote Staff And Real Estate – The Solution To Backlogged Paperwork

Remote Staff And Real Estate - The Solution To Backlogged Paperwork

All jobs come with additional tasks that make the initial job more laborious. The real estate industry is filled with passionate agents who are motivated to sell and break records. They excel when dealing with customer interactions and can quickly switch between different clients on the fly. They don’t however enjoy being bogged down in the paperwork, to be fair, not too many people enjoy the backend tasks associated with sales, I sure don’t. That’s where a virtual assistant (VA) comes in.

What Is A Virtual Assistant?

A virtual assistant or VA is an assistant that works remotely. Think of them as a one-stop-shop, they don’t specialize in one area but instead have numerous skills that allow them to fill many positions. They can do tasks ranging from appointment setting, organizing calendars, updating listings, content creation and editing, and the list goes on. They focus on the backend tasks so you can focus on the front-facing tasks that you’re passionate about.

The Value Of A Properly Trained VA

A VA can bring value if they’re trained properly. As mentioned before, they can keep everything organized. This means never missing another appointment, never losing any documents, and more importantly, you get to stay on top of your game, going from one client to the next, seamlessly because the backend weight of your job is being lifted. On top of organizational skills, they can create content for you as well. Things like blog posts and graphics can also be handled by them. Having pictures on your listings that are edited to look as clean as possible will help entice people, as cleaner images draw more attention than pictures taken from a camera phone and directly uploaded onto your site.

Setting Proper Goals and Communication

In order to get the most out of your new remote staff, you need to be clear on what their goals and milestones are. Without clear and measurable markers, you won’t be able to measure how much value they’re bringing to your business. It also allows you to easily engage with your new VA. Keeping communication with your assistant is important for two reasons, to ensure they’re developing into the type of VA you want and to foster loyalty. This seems counterintuitive as you’re hiring a VA to eliminate the backend tasks not so you have to babysit someone. Communicating with your staff could be asking what your schedule looks like for the week to simple office socialization like how their weekend went, are they okay, topics like that.

Tools For Success

Having real estate marketing tools in place makes everyone’s’ lives easier. Your assistant can handle working on a CRM so you don’t have to, so giving them access to your specific CRM would give you even more time to go out and make more sales. Having a communication system that allows your VA to have a voice is also a great tool. It solves the communication problem and it also empowers your staff, giving them the ability to voice out their concerns. Organizational tools other than your calendars, such as Trello or Hootsuite gives your VA the opportunity to be more productive and it saves them time, allowing them to perform other tasks, which in turn means you have more time for sales.

With all that freed-up time, you’ll be able to ramp up your sales numbers. Of course, it will take time for everything to stabilize and become self-sustaining, but the end result is what you’re after. Don’t think of your VA as a sidekick, this isn’t a Batman and Robin situation, it’s more of a Marvel’s Avengers situation. You’re a team and you’ll get more done and perform at your best when working as a cohesive unit. 

A look back at how COVID showed me what my business needed to grow

A look back at how COVID showed me what my business needed to grow

March 2020 was a wild time for businesses in the Philippines. Big companies were closing down, smaller companies couldn’t afford to keep operating, I feel so fortunate I didn’t have to close my doors. In spite of all the things COVID-19 has done, at the very least it was an eye-opening experience. It showed me what my company is and isn’t capable of doing by putting it through a real-time stress test, one that I would later find out, many of my friends’ businesses would not pass.

One area that needed work

One problem during the pandemic was the disconnect between us and our partners overseas. There was no real way we could feel what they were going through. Although we were successful in moving all staff to a work from home setup, we were still at a loss for what was happening across the ponds. We weren’t able to assess what their markets looked like, what their client base looked like, we couldn’t predict what was going to happen so we couldn’t help them.

The biggest hit during the pandemic

The thing that kept me up at night and the single worst part of COVID-19 and having a business was the staff cuts. Having to let go of that many people in such a short amount of time gave me a sick, sinking feeling in my gut. We had even prepared for this outcome during an all-hands meeting I held and that didn’t make it any easier to do. My management team and I all shared the problem of sleepless nights as the cuts began. Letting go of really great people with so much potential broke my heart. (Happy ending though, the company got back on its feet and we were able to pick up the people who weren’t hired elsewhere.)

Weakness turned into a strength

Kind of a middle ground type of a thing, COVID-19 showed me that our, at the time, current tools couldn’t adapt to certain workflow changes. This gave us the opportunity to try out tools to see which were scaleable. We found some that worked well for us that would allow us to adapt to this new normal we now live in. Our work from home teams could now function at a much higher capacity than before. Management from a home setup was also made easier with our new toolkit. 

Perseverance of my team got us out of the worst of it

The management in Clark Outsourcing is what I’m most proud of. Through the worst part of COVID so far, the management team has displayed incredible amounts of professionalism as well as adaptability. There were times where choices had to be made on the fly and without my team I don’t know if the company would have survived. Their response time, ability to handle problems in uncharted waters, and their business instinct helped keep the company afloat. I’ve always said people are the greatest asset and if this isn’t a testament to that, I don’t know what is.

Diversifying our industries

Aside from the fantastic managers at CO, COVID showed how stable we are due to our diversity. Our partnerships with different types of industries allowed us to keep operations going smoothly. We weren’t locked into a singular industry which gave us the flexibility to have some operations going smoothly while others were being scaled down by our partners. In line with our flexibility, our business model allowed us to easily transition to a work from home setup. Both the client staff and the internal teams had an easy transition and were able to be as productive as they were in the office, with minimal down time due to technical difficulties. 

Learn, adapt, survive

Overall I was able to view COVID’s effect on my business and learned a great deal from it. I was able to spin the trials that my company faced in a positive manner and in doing so, CO came out stronger than it was before. We took the pandemic head on and came out as a more cohesive unit, which is saying a lot considering it could have been a lot worse. Looking back now I can say that we weren’t prepared for it, but we learned from our mistake. In the event of another pandemic, we have processes in place that will ensure a smooth transition. If I was able to go back and stop it all from happening, would I? Of course I’d stop it, but it happened, we persevered and grew from it, as should every company fortunate enough to have survived the initial impact of the COVID event.